There’s a pair of billboards down the road from my house that often display advertisements that provide interesting (and sometimes amusing) contrasts. My favorite was several years ago when one was from a Catholic organization that said, “Find the Peace of Christ” and then the other was from the Girl Scouts advertising that “Girl Scout Cookies are Here!” Makes me smile just thinking about it. So, I don’t know how much thought goes into what two billboards say to each other when they are put there. When the contrasts are amusing, it’s marvelous. But then there’s today. What do you see in these?
I saw what you saw...white privilege. In one, a woman's body is used as an object. In the other, a woman looked happy about getting Medicaid. I think neither the advertiser or the board owner will blink when they are shown the contrast. Their response might be, "Got ya to look!!" Advertising is amoral. It doesn't care how it is perceived, only if its read and remembered.
I saw what you saw...white privilege. In one, a woman's body is used as an object. In the other, a woman looked happy about getting Medicaid. I think neither the advertiser or the board owner will blink when they are shown the contrast. Their response might be, "Got ya to look!!" Advertising is amoral. It doesn't care how it is perceived, only if its read and remembered.